- Member for
- 4 years 11 months 3 weeks
- Full Name
- Susan Assadi
Susan is in charge of the Gitenstein & Assadi PR media strategy services. She has successfully developed a distinct reputation as a nationally recognized expert in public relations and media strategy. Susan specializes in helping clients gain positive public attention in the media, secure niche-market positioning, high-profile visibility and journalistic credibility. She has a proven record of developing newsworthy leads and obtaining positive placements in the most highly regarded print and electronic media.
Susan is the incoming chair of the Program Committee for the Phoenix Committee on Foreign Relations and has been an active member of this group since 2003. She also is a member of the Advancement Committee for Eight/KAET TV, public television, and “Growing Your AZ Business” Committee.
Prior to starting her own firm in Scottsdale in 1992, she was a publicist for PBS' The MacNeil/Lehrer NewsHour. In this capacity, she was responsible for positioning the program’s prestigious anchors in other national media outlets. Before that, Susan was a publicist for CBS Television Entertainment where she pitched media reviews of new programs for prime time entertainment and created the CBS Press Guide for all network anchors and talent. She also worked as a publicist for some well-known firms such as Hill and Knowlton and Foote, Cone & Belding. Susan received a Master's Degree in Fine Arts from New York University, and obtained a Bachelor's Degree from Washington University in St. Louis, Missouri. She spent most of her professional life in Manhattan before making Arizona her new home.
- Gitenstein & Assadi Public Relations
- Business Website
- Marketing and Advertising
- Public Relations, Social Media and Marketing Communication Services
- Business Description
At Gitenstein & Assadi, we generate top media coverage for our clients by using an innovative approach to the practice of public relations. We stay up to date in this vastly dynamic media landscape by persistently building relationships with contacts across a wide range of mediums and outlets. In this way, we continue to ensure high visibility for our clients. We help our clients build broad spheres of influence and increase brand familiarity in both their industry and their target market. At Gitenstein & Assadi we, uniquely, fuse journalistic principles and standards into our promotional services. We understand both the language of the press and the needs of our client.
- 9188 E San Salvador Drive Suite 103
- (480) 860-8792