- Member for
- 8 years 3 months 4 weeks
- Full Name
- Jack Heald
Jack Edward Heald - is an author, teacher, radio personality, performer, professional speaker and the founder of Cult Your Brand. (Cult Your Brand teaches the techniques that trigger the "loyalty reflex" in customers, prospects and employees.) Jack teaches the timeless principles in his Cult Your Brand seminars around the world.
A native of Bartlesville, Oklahoma, Jack graduated from Baylor University with a degree in Music Composition. Corporate recruiters weren't impressed, so he got busy learning more commercially marketable skills.
Thus began an eclectic career that included stints as a telephone technician, house painter, computer salesman, chauffeur, musician, software developer, project manager, futures trader, systems analyst, webmaster, business process consultant, teacher, author and stage actor.
He was the 11th employee at Dell Computer but left too soon to get rich. He taught himself to program, started and built a software company and eventually sold it to a competitor.
In 1990, his two best friends in the world joined a cult. At the time, Jack had no idea that this would be the pivotal event of his life. This singular episode compelled him to learn how cults work and why people fall for them.
Later, while at JDA Software, he ran software implementations for some of the biggest retailers in the US and Europe. His road-warrior lifestyle cost him his health, so he quit JDA and taught himself to day trade stocks and commodities. He discovered that new traders need a lot of help, so he wrote and published the definitive guide for beginning traders: Buy High, Sell Low - Lessons and Warning for Beginning Traders.
The stock market crash of 2008 alarmed him, and the flash crash of 2010 convinced him that there had to be better way to make a living. So he turned his back on day trading and returned at last to his first love: writing. He is one of a select few copywriters who can honestly claim to have authored a multi-million dollar sales campaign his first year in the business.
Cult Your Brand is the fruit of a lifetime of experience, study, suffering, trial and error and astonishing good luck.
Jack believes that simplicity and emotion are the key to effective advertising.
Jack married young, raised four brilliant, beautiful children, survived a nasty divorce and lived to tell about it. He's an accomplished musician, history enthusiast, recovering amateur economist, promiscuous reader and passionate learner. He enjoys the writings of C.S. Lewis, P.G. Wodehouse, Winston Churchill, Terry Pratchett and Neil Gaiman. (Yes, they're all British.)
He loves loud motorcycles, Black Adder, single-malt scotch, expensive cigars, hot jazz, gritty blues, classic rock and the extraordinary love of a very good woman.
- Personal Webpage
- Cult Your Brand
- Job Title
- Business Website
- Marketing and Advertising
- Loyalty Creator
- Business Description
Why are you NOT worried about Zombies?
You should be. They're everywhere.
They look but do not see.
They listen but do not hear.
They eat yet are never filled.
This is not TV.
This is your market.
The people that you wanna reach.
They've been Zombified.
Changed to Zombies by a virus called "Too Much"
Too much Facebook. Too much TV. Too much advertising. Too much data. Too much noise.
Too much everything.
And they are dead to it all.
But they're still hungry for something...
What is it?
Do you know?
Touch their hearts, tease their imagination, seize their affection and you cannot help but win their loyalty.
You want customers who will be so fanatically loyal to you that they refuse to buy from anyone else?
Then you need to Cult Your Brand.
I teach business the timeless principles that automatically trigger the "loyalty reflex."
Humans cannot resist it. Even if they know it's happening.
My name is Jack
And I want to meet you.
- 3152 West Thude Drive
- (480) 382-8667