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Business Solutions for Growth

Auto Response or Auto Oops?

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by Catherine Napoli-Cohen (May 1, 2017)

Mistakes happen. It's part of life and we should all get a good laugh out of mistakes. At some point, I hope. Sometimes, a mistake can cost us business. Especially when someone takes the mistake personally.

Auto response is an amazing thing. Whatever automated email program you use, putting a contact in, getting a drip email to start creating a relationship, sending newsletters. It makes your life easier. Unless you forgot what emails are in your program. Then, the person on the receiving end might

The Power of the Spoken Word (Or Why I Enjoy Being Interviewed)

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by Catherine Napoli-Cohen (Apr 24, 2017)

It started with Sister Camille, my first grade teacher at Holy Child Jesus. The comment from my first report card through 8th grade at HCJ always had a line that read "Catherine is a delightful student and very bright. But she is easily distracted and talks to other students too much."

We can leave the easily distracted part for another blog about how Ritalin is evil and genius children are easily bored. I want to talk about my love of talking and why you should learn to love it in business too.

You're Not Addicted, You're In Denial

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by Catherine Napoli-Cohen (Apr 10, 2017)

I enjoyed school and always did well. But where I truly excelled was reading. If there were words, I read them. Summer book club at the library and I got a ton of awards for finishing so many books. Even today I tend to read 2 to 3 books at a time. I enjoy reading. Maybe sometimes, too much. I enjoy researching, reading other's spins on topics, internet articles. I will read anything to do with business, health, or gardening.

Shoe Boxes and Statements and Receipts...OH MY!

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by Catherine Napoli-Cohen (Apr 3, 2017)

I think one of the biggest reasons I am both an entrepreneur and work with my husband is because my parents were business owners who worked with each other until my father passed away. My mother continued to run the business until she retired. But that's not what this blog is about.

Mr. Shea (no, Shea Stadium was not named after him, even though he told me it was) and later Richard Sullivan were the accountants for my parents. Richard continued to be the accountant for my mother's estate and currently for a trust I have with my siblings.

Fall Down Seven Times

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by Catherine Napoli-Cohen (Mar 27, 2017)

There is an old Japanese proverb that very succinctly gives us the secret to success, the answer to life's questions. Fall down seven times, get up eight. That's it. All of us will fall down in life. Many times. The secret is to get up again and not to stay down.

It was one of those games, those events, that will live on in history. Superbowl VI. Love them or hate them, the New England Patriots and Tom Brady got up the eighth time this weekend to make Superbowl VI a true edge-of-your-seat, break-all-the-records game.

Is That Really You? Updating Your Headshot

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by Catherine Napoli-Cohen (Mar 20, 2017)

After a recent networking event, the thought came to mind again, as it often does, who the heck do you think you are fooling with that picture of you? You know what I'm talking about. You pick up a business card or look at the website and on the "About Us" page is a younger version of the person you are having a meeting with. Not a wrinkle on the photo, not a grey hair to be found. (In all fairness, my dark curly locks are still curly. But the dark comes out of a box.)

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