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Pink!

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by Jennifer Jackson (JJ) (Oct 17, 2010)

1,529,560/ 1,500/569,940; Do you know what these numbers represent?

If you’ve been watching football lately or anything in the media you’ll notice everything PINK in honor of breast cancer awareness month. It’s in this spirit that I decided to focus on the American Cancer Society and their local branch here in Phoenix along with cancer survivors for my dedicated PINK blog.

4 Stupid Marketing Myths Debunked

4 Stupid Marketing Myths Debunked's picture
by Wendy Kenney (Oct 16, 2010)

Before I will work with a company on their marketing strategy, I need to make sure that they are of the right mindset. Unfortunately too many business owners have taken to believing certain myths about marketing. Sorry, but I’m here to debunk those myths. Here’s the top 4.

Comfortably Numb

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by David Cooke (Oct 14, 2010)

For those who haven't seen or heard from me in a while, there is a simple explanation for it -- I am in transition. Like many of you, the past eighteen months have featured a variety of experiences ranging from stuck, to frustrated, to fearful, to enlightened. And, I have gone through some of these cycles a couple of times.

Right now, I am in a different type of enlightenment phase where I am getting comfortable with being a little uncomfortable. I like to call it "comfortably numb".

Your Personal Brand, Part I

Your Personal Brand, Part I's picture
by Wendy Kenney (Oct 11, 2010)

"BRAND = CUSTOMER EXPERIENCE / TIME"

"Branding is all about sending a strong and consistent message."

"It is the emotional and psychological relationship you have with your customers. Strong brands elicit thoughts, emotions, and sometimes physiological responses from customers."

I like what Chris Brogan says, "A strong personal brand is a mix of reputation, trust, attention, and execution."

So as you brand yourself, here are some things to keep in mind.

The elements of a brand:

Brand Position

Don't some of the best things happen in Vegas? A recap of the Perfect Business Summit 2010

Don't some of the best things happen in Vegas? A recap of the Perfect Business Summit 2010's picture
by Gelie Akhenblit (Oct 10, 2010)

From the moment that I found out about the Perfect Business Summit (which was only 3 weeks ago from a FB posting), I knew that I had to attend. This event boasted 60 life-changing speakers that included some of the most recognized names in today's "business" world and there was NO way I was going to miss it. 

I'm definitely not a big fan of "rah rah" seminars and I was hoping this wouldn't be the case here. It wasn't. Phew!! 

Leadership. Who is Driving Your Business?

Leadership. Who is Driving Your Business?'s picture
by Bill Stack (Oct 10, 2010)

When business performance needs to be improved, it may well be wise to start the improvement process by first exploring the source of the leadership in that business. From my coaching experience I have found in many instances, that where a business is not performing, the leadership direction is unclear and is not understood by the team.

What You Sell vs. What Your Customers Buy

What You Sell vs. What Your Customers Buy's picture
by Amanda Collins (Oct 10, 2010)

I recently was sitting down with a colleague and potential client when the topic of what we do naturally came into play. He had a viewpoint I share but see infrequently from other business professionals: what you sell is different than what your customers buy.

Of course, you sell your service or product, and while your customers are buying that tangible thing, what they're buying beneath the surface is something different. They may be buying peace of mind, professionalism, an improved image, or any variety of things.

You may be thinking, "That's great, but why does it matter?"

Hold Your Horses!

Hold Your Horses!'s picture
by Jennifer Jackson (JJ) (Oct 10, 2010)

I would have to agree with Winston Churchill when he stated, “There is something about the outside of a horse that is good for the inside of a man.”

Why Poor Client Database Management Can Hurt You and WHAT TO DO About It To Help You...

Why Poor Client Database Management Can Hurt You and WHAT TO DO About It To Help You...'s picture
by Bill Stack (Oct 4, 2010)

FOR SMALL BUSINESSES on a small budget a good database is a cost-effective marketing tool that can increase the sale value of your business and make you more attractive to partners who may want to conduct co-marketing activities.

Three Ways to Engage Bloggers

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by David Cooke (Oct 4, 2010)

Having been actively involved and engaged in this social media "thing" for over three years (my first blog post was May 2007), one thing I have learned is that effective content must resonate with the reader.  I can easily share my opinions, insights, passions on any of my three blog sites.  I can comfortably tell you what you need to know and what I understand as it relates to just about anything.

Until my story, my message, or my ideas resonates with you personally, all it is words-- a lecture, an article, a positioning paper. 

Productivity Tip: The Mad Dash To Getting Things Done

Productivity Tip: The Mad Dash To Getting Things Done's picture
by Ely Delaney (Oct 4, 2010)

Did you ever notice that most of the time you do your best work under pressure? If you have a deadline that you just HAVE to have something completed, you usually get it done?

Amazing how that works.

The Power of Priorities

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by Bill Stack (Oct 3, 2010)

There are two things that business people find very challenging: thinking ahead and doing things in order of importance

Doing these two things makes the difference between success in business and just surviving. And the same is true for all areas of our lives.

Leadership trainer and author John Maxwell says, “thinking ahead and prioritizing responsibilities marks the major differences between a leader and a follower.”

Job Opportunity: Goodwill Staffing Solutions now hiring!

Job Opportunity: Goodwill Staffing Solutions now hiring!'s picture
by Mitra Khamedoost (Sep 27, 2010)

Goodwill Staffing Solutions is currently interviewing and hiring for:

Paralegal – $10.00/hr
a. Daily Duties:
Working at an immigration law firm. Filling out forms for immigration purposes, from permanent resident cards, legally authorized alien forms, visa sponsorships, etc. Answer phones and interact with clients.
b. Requirements:

Community Announcement: MPI Provides Job Source for Meeting Industry

Community Announcement: MPI Provides Job Source for Meeting Industry's picture
by Mitra Khamedoost (Sep 27, 2010)

Local MPI Chapter Website features Career Connections

The Arizona Sunbelt Chapter of Meeting Professionals International (MPI) provides a successful job bank for local meeting professionals throughout the Valley. The Career Connections webpage currently features 12 available positions, as well as internship opportunities. The website can also post résumés of MPI members seeking positions in the industry. For more information, visit www.azmpi.org.

Productivity Tip: Are You Stalking Your Customers?

Productivity Tip: Are You Stalking Your Customers?'s picture
by Ely Delaney (Sep 27, 2010)

When it comes to customers, no one wants to be known as a stalker right?

But, ethical stalking can come in handy when you are looking to connect better with your customers and prospects.

Any good sales person knows that you want to know everything you can about a customers before talking to them. It helps them with the sales, right?

You can build the relationship faster and easier if you know who you are talking to more.

The Importance of Protecting Your Intellectual Property

The Importance of Protecting Your Intellectual Property's picture
by Bill Stack (Sep 27, 2010)

Starting a business can seem like a daunting endeavor. From creating every component of your company to implementing all your ideas realistically, there are several tasks that must be completed before a business can successfully be formed. Because you put so much work into getting your business going and the development of your ideas, it is important you know what methods can be used to protect your interests and your business endeavours.

The power of "I am"

The power of "I am"'s picture
by Amanda Collins (Sep 23, 2010)

As an avid networker, I regularly attend a variety of workshops, events, and presentations. Last week, I found myself at an event called "Connect and Grow," where Alison Arnold, Ph.D. (Doc Ali) shared that the two most powerful words in the English language are "I am." It got me thinking about not only that phrase but also the power of words in general.

Job Opportunity: Human Resource Solutions Sales Rep

Job Opportunity: Human Resource Solutions Sales Rep's picture
by Mitra Khamedoost (Sep 23, 2010)

This company is a recognized leader in the payroll and human resource industry, serving approximately 554,000 businesses nationwide as of May 31, 2009. They offer an ever-growing variety of payroll and human resource products and services that help clients do what they do best — run their business. From calculating payroll and filing tax payments to administering retirement plans and workers' compensation, this company gives its clients relief from administrative hassles so they can focus on their bottom line.

Community Announcement: Race for the Cure... eHealth Trust wants to sponsor your team!

Community Announcement: Race for the Cure... eHealth Trust wants to sponsor your team!'s picture
by Mitra Khamedoost (Sep 23, 2010)

This note came through from one of our members… Are you interested in getting sponsored for 'Race for the Cure'?

Community Announcement: Raise Awareness and Recognize World Habitat Day on October 4th

Community Announcement: Raise Awareness and Recognize World Habitat Day on October 4th's picture
by Mitra Khamedoost (Sep 23, 2010)

On Oct. 4, 2010, in recognition of World Habitat Day, Habitat for Humanity will raise awareness of the need for improved shelter and highlight Habitat’s priorities: theworldwide connection between human health and housing, and, in the United States, neighborhood revitalization. These themes echo the United Nations’ chosen theme for 2010 for events in the host city of Shanghai, China and the rest of the world: “Better City, Better Life.”

One of My Business Coaching Principles Is People Plus Systems Equals Great Conversion Rates

One of My Business Coaching Principles Is People Plus Systems Equals Great Conversion Rates's picture
by Bill Stack (Sep 19, 2010)

People Plus Systems Equals Great Sales …

– When you ask many of the greatest salespeople in history what their secret is many would answer – personality. But when asked how to quantify and teach personality to others, these super salespeople are often stumped. Teaching great sales involves a major re-education and a focus on systems that make sales simple.

Use Social Media To Build Buzz for Your Biz

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by Wendy Kenney (Sep 19, 2010)

Social media has changed the face of marketing forever. What was once a one-way message pushed from the company to the consumer has become a two-way conversation, requiring both parties to participate. Now your customers have a voice in the marketplace and their voices are loud and clear.

Differentiate yourself through added value

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by Amanda Collins (Sep 19, 2010)

As the unemployment rate continues to remain high and consumers are watching every penny they spend, one of the best ways business professionals and companies can differentiate themselves is by sharing added value with their clients. But does that mean you need to cut your prices? Not necessarily. Many services have actually increased in price - but the difference is that clients perceive there is value included in that price. The key is to determine what your clients want and then implement it. Here are some suggestions to get you started:

Beer for Brains

Beer for Brains's picture
by Jennifer Jackson (JJ) (Sep 17, 2010)

I always knew there would come a day where I could tell my parents that my beer drinking college days were good for me. Mom and Dad, I’m happy to report that I was supporting the Beer for Brains Foundation!! (minus the keg stand that i tried that one time :)

After last week’s heavy hitting topic, I’m happy to say that this blog is all about fun times supporting The Barrow Brain Tumor Research Center in Phoenix with” Beer for Brains”; the foundation dedicated to fighting brain cancer.

Job Opportunity: Inside Sales - Direct Hire (Not a Contract) - Starting in two weeks!

Job Opportunity: Inside Sales - Direct Hire (Not a Contract) - Starting in two weeks!'s picture
by Mitra Khamedoost (Sep 16, 2010)

The position is with is with a company that was tapped as one of the Top 50 World’s Most Valuable Internet Startups. If you are smart, hard working, motivated, and entrepreneurial, this is a fantastic opportunity!

To fuel stunning growth, our online marketing client plans to double their all-star sales team in 2010. We are looking for ambitious individuals with the ability to identify and close business. The ideal person is a self starter and hungry to prove their potential. We want proactive individuals who aren’t afraid to dive in head first and acquire new business.

Job Opportunity: Human Resources Sales Rep/401 K

Job Opportunity: Human Resources Sales Rep/401 K's picture
by Mitra Khamedoost (Sep 14, 2010)

This company is a top national provider of payroll, outsourced human resource services, and benefits solutions for businesses in the U.S. Their core client is the small- to medium-sized company, but they also meet the special needs of larger businesses with its Major Market Services. They have more than 10,000 employees working in 100 offices and serving over 525,000 businesses nationwide They are currently seeking a SALES PROFESSIONAL based in Tucson with a hunter mentality and an eagerness to drive new business development in its Human Resource Services (HRS) division.

Job Opportunity: SAP Staff Accountant

Job Opportunity: SAP Staff Accountant's picture
by Mitra Khamedoost (Sep 13, 2010)

Currently recruiting for a staff accountant position with SAP experience. The firm is in the solar industry.

Additional details of the job description include:

When Did You Last Grow Profits by 61 Percent? Here are 5 Ways to Do So Today

When Did You Last Grow Profits by 61 Percent? Here are 5 Ways to Do So Today's picture
by Bill Stack (Sep 12, 2010)

Is there a “secret” way to grow your profits?

For years, I have taught a simple, “secret” formula to massively grow profits in any business.

Interestingly, those owners in the category of small-and-medium sized businesses seem to embrace this formula far easier than those “big business” owners who have been in business for a long time.

So what is this “secret” formula … and why is my Global Franchise, ActionCOACH sharing it?

Should your business be on Facebook, Twitter, or both?

Should your business be on Facebook, Twitter, or both?'s picture
by Amanda Collins (Sep 12, 2010)

Whether you’re a little addicted to social media or just starting to dip your toe in the pool, you may wonder why your business needs to be on both Twitter and Facebook. It’s a valid question and one I hear often. Nowadays, you can even cross post to both through their respective sites or by using an outside application like TweetDeck or Ping. But, whether you put unique or the same content on both Twitter and Facebook, I believe you should have a presence on each. Here are some of my reasons why:

Not your typical topic

Not your typical topic's picture
by Jennifer Jackson (JJ) (Sep 11, 2010)

There are certain topics that are harder to write about than others. These topics are not brought up at dinner parties or office talk. Nor are they feel good topics that leave you with a sense of warm and fuzzy. Some people may even shy away from reading this because the topic may be considered too “heavy” for a NetworkingPhoenix.com blog. However, CASA, is a member of the NetworkingPhoenix.com community and I hope you’ll consider the impact they’re making in our backyard.

FACT:

Job Opportunity: Senior Sales Rep Building Materials - Phoenix/Las Vegas territory

Job Opportunity: Senior Sales Rep Building Materials - Phoenix/Las Vegas territory's picture
by Mitra Khamedoost (Sep 10, 2010)

This company offers a wide range of innovative specialty construction chemicals and materials that includes: concrete admixtures and fibers, liquid pigments for colored concrete, cement processing additives, concrete masonry products, air and vapor barriers, roofing underlayments, self-adhered window, door and deck flashings, structural waterproofing systems and fire protection products.

How Offline and Online Marketing Work Together

How Offline and Online Marketing Work Together's picture
by Justin McGill (Sep 9, 2010)

Just getting started in your new business? Like most new entrepreneurs, you probably decided to start your marketing strategy online. And while this is not a bad place to begin, statistics have recently proven that internet marketing alone is far less effective than internet marketing integrated with an offline strategy. Few online marketers truly understand the value of an integrated scheme, but the ones who do quickly find their businesses both better advertised and more successful.

Question: What happens to your organization's social media when your people leave?

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Question: What happens to your organization's social media when your people leave?'s picture
by Wendy Kenney (Sep 5, 2010)

Lately I've noticed a problem that I thought was worth bringing up.  That is; what happens to your social media when the person who's doing it goes away?

Signature Event Recap - September 1st, 2010

Signature Event Recap - September 1st, 2010's picture
by Gelie Akhenblit (Sep 5, 2010)

A BIG thank you and congratulations to the 1,500 Phoenix professionals that made it out to our Signature Event on Wednesday, September 1st at the Talking Stick Resort. The fact that you showed up truly shows that you are committed to growing your business and/or yourself professionally! Here is a short recap from one of our members, Meghan Dorn, and hope to see you at the next one!

Tweet with a purpose

Tweet with a purpose's picture
by Amanda Collins (Sep 4, 2010)

If you’re not on Twitter, you definitely should be. The application I use, TweetDeck, just launched an upgrade that now allows me to post-date tweets. That means, even if I’m not on Twitter, I can still look like I am. But who cares if I'm on or not if my content doesn't resonate.

Superstar Networkers Recipe for Charity Events (Secret Ingredient Included)

Superstar Networkers Recipe for Charity Events (Secret Ingredient Included)'s picture
by Jennifer Jackson (JJ) (Sep 3, 2010)

Aaahh… Labor Day is upon us and besides marking the last of the triple digit temperature days (we hope!) it also marks the beginning of what’s known as the “Charity Circuit”. Meaning that there are some great parties to attend and exceptional networking to be made, but let me offer this piece of advice first…

 Get familiar with the charity.

Social Media is not Going to Save You

Social Media is not Going to Save You's picture
by David Cooke (Sep 3, 2010)

If you are having difficulty forming relationships in your market that result in new business or increased revenues--with prospects, new clients, and referral partners--social media is not going to save you.  I read two great blog posts this week that continue to re-affirm everything I believe about social media:

Productivity Tips: Clean Up Your Email Mayhem

Productivity Tips: Clean Up Your Email Mayhem's picture
by Ely Delaney (Sep 2, 2010)

If you use Google's Gmail for your email, you might have seen a new feature they have just released called “Priority Inbox” and I have to say it's just brilliant.

Now, if you don't use Gmail, you can actually set up the same basic idea in just about any email system using filters so pay close attention. It may not be quite as good but it will surely help you get to emails that are important faster and speed up your email time

Find out who Won a New IPAD this week - Survey Results

Find out who Won a New IPAD this week - Survey Results's picture
by Norma Huibregtse (Sep 2, 2010)

Got your attention?  This is a subject title I would use in an email to my customers to increase open rates after a customer survey (offers vary of course).  Why does it matter?  It matters because it helps you peak the curiosity of your customer base to find out who the winner is and  to see a summary of the customer survey results.  They want to know if you are realllllyyyyyy listening to them!  Let's examine ways you can turn up the customer conversation through Surveys.

Facebook Ventures into Geo Location with Facebook Places

Facebook Ventures into Geo Location with Facebook Places's picture
by Justin McGill (Aug 31, 2010)

Facebook recently announced their newest addition, Facebook Places. Facebook Places is an application that allows users to tag their location or “check in” and create a trail of their locations throughout the day. This application will show users what their friends are doing and where they are. Facebook Places can be accessed from a cell phone and, as always, comments can be made on these location posts.

Job Opportunity: VP / Project Management Office Analyst / Project Manger

Job Opportunity: VP / Project Management Office Analyst / Project Manger's picture
by Mitra Khamedoost (Aug 30, 2010)

As part of the Home Lending Program Management & Process Improvement Team, the Project Management Office (PMO) Analyst / Project Manger (PM) will be responsible for the implementation and ongoing utilization of best practices for project intake, business program and project management methodology and tools, process improvement, project closure, handoff and tracking of project business case benefits realization tracking.

Customer Service -The Greatest Gift

Customer Service -The Greatest Gift's picture
by Sally Liddicoat (Aug 30, 2010)

One of the biggest mistakes a company can make when dealing with their customers is to only look at the immediate effects of a decision and not take the long term effects into consideration. We all know that it can be very costly to earn the business of a single new customer. Once we have them, we need to keep them -almost at any cost.

How to Contact the Media

How to Contact the Media's picture
by Wendy Kenney (Aug 29, 2010)

Recently somebody shared with me a media list that they had found on the Internet because they thought this media list was a “goldmine.” While I don’t want to burst anyone’s bubble, the media list could turn into a "landmine" if not used properly.

9 Tips for Increasing Your Average Sale

9 Tips for Increasing Your Average Sale's picture
by Bill Stack (Aug 29, 2010)

Getting a few more dollars out of each customer can put startups on a fast track to success.

Walk into any McDonald's, order a Quarter Pounder, and the clerk will invariably ask, "Do you want fries with that?" Each affirmative answer (BECAUSE the question was asked FIRST) adds $1 or more to that particular sale. If just a fraction of McDonald's' 54 million daily customers say yes to that question, that's millions of extra dollars in the burger maker's pocket.

Music to my Ears

Music to my Ears's picture
by Jennifer Jackson (JJ) (Aug 27, 2010)

When I was in middle school I played the flute. Not because I was exceptionally attached to the flute but because we never had any “cool” instruments like guitar and drums, albeit the sax is a pretty hot instrument (just ask Bill Clinton!).

What If You Received $86,400 Everyday?

What If You Received $86,400 Everyday?'s picture
by Bill Stack (Aug 27, 2010)

What If You Received $86,400 Everyday?

Imagine a bank that credited your account with $86,400 every day. Each night the bank cancels whatever is left in the account… whatever you failed to use during the day.

What would you do? Surely you would strive to spend every cent, every day!

Commentary on the Stresses in our World

Commentary on the Stresses in our World's picture
by David Cooke (Aug 26, 2010)

There are a lot of people in this world who are under a tremendous amount of stress.  Everyday I have at least one conversation with someone who is unemployed, suffering from job insecurity, in financial distress, or fearful about the failures or struggles in their business.

It is not enough to simply say, "you are not alone."

Mindset, Attitude, Mentality, Philosophy - Tells what you will do (and what you won't do) to achieve true biz success

Mindset, Attitude, Mentality, Philosophy - Tells what you will do (and what you won't do) to achieve true biz success's picture
by Bill Stack (Aug 22, 2010)

After meeting with business owners that are making fortunes in this economy and with people who are struggling, it becomes clear that TOP difference between these two groups of business owners is their respective attitudes.

Sometimes, since there is so much "news" that tells us how bad things are that business owners forget to look at the big picture.

They hear that there is a crisis and begin to believe it.  Therein lies their downfall from that moment until and unless that belief changes back to reality...

Four Metrics to Productive Activity

Four Metrics to Productive Activity's picture
by David Cooke (Aug 20, 2010)

When it comes to sales, the ultimate yardstick is results. In today’s environment, I hear a lot of chatter about people being busy. People talk about all their proposal, meeting, phone call, and email activities and say very little about sales results or new customers. They mainly say little about their results because they are busier than ever not closing deals. There is a big difference between activity and results. Are you busy on the right things?

Show some LUV

Show some LUV's picture
by Jennifer Jackson (JJ) (Aug 20, 2010)

Charities closest to my heart involve those who can’t help themselves, in particular kids and animals. It’s in this category that I respectfully bring the Luv Shack Ranch, Horse Rescue to light in this blog.

I was first introduced to the Luv Shack a few years ago and was touched by their efforts as a new organization. Earlier this year I had the pleasure of reconnecting when I met the founder, Joey Ogburn. Joey is one of those people whose life is about helping others and her passion about the ranch inspired me to learn more about it.

Boost Your Friendly Factor - How Service Providers can Improve the Customer Experience

Boost Your Friendly Factor - How Service Providers can Improve the Customer Experience's picture
by Norma Huibregtse (Aug 20, 2010)

It happens time and time again.  You go to a doctor’s office or a dentist and get a mixed message.  Perhaps the front office is friendly as can be and the doctor is out of touch or the reverse happens.  It happened to me this month and I thought I should let you know that your customer experience matters to me. 

Steps to a Successful Online Product Launch

Steps to a Successful Online Product Launch's picture
by Justin McGill (Aug 20, 2010)

My Company, SEORCHERS, is launching a new web developer product this coming Monday. We are going through great lengths to ensure the launch goes smoothly and effectively. This includes several hours of my own time doing research for product launches. I have taken tons of pages of notes, and compiled a total launch strategy for our Small Business Web Design product and would like to provide an overview for those of you in a similar situation.

Top Arizona Businesses Named Spirit of Enterprise Award Finalists...Including NetworkingPhoenix.com event partner Angela Lepore!

Top Arizona Businesses Named Spirit of Enterprise Award Finalists...Including NetworkingPhoenix.com event partner Angela Lepore!'s picture
by Mitra Khamedoost (Aug 19, 2010)

We are super excited that one of our event partners, Angela Lepore with Arizona Air Boutique, has been nominated for this prestigious award! Good luck to all the finalists!

One Business Strategy That Has Exploded My Business

One Business Strategy That Has Exploded My Business's picture
by Wendy Kenney (Aug 18, 2010)

Recently I received a phone call from a potential client who had found my website on Google and wanted some help with social media marketing and publicity.  Of course, this occurrence is nothing new, but what happened after that has caused my business to explode!

How I networked my way into Bank of Arizona's boardroom

How I networked my way into Bank of Arizona's boardroom's picture
by Gelie Akhenblit (Aug 16, 2010)

In my world, there is not much better than a new business relationship formed through good old fashioned networking. That's why the story of how we signed our latest Signature Event sponsor, Bank of Arizona is super exciting to me!

It all started when Mitra and I attended the Phoenix Business Journal's July Biz Mix. We love attending their networking events because we always walk out with valuable connections and this night was no different.

Business is Booming for owners who realize that their business WANTS to grow up and leave the house...

Business is Booming for owners who realize that their business WANTS to grow up and leave the house...'s picture
by Bill Stack (Aug 16, 2010)

Are you letting your business grow?

How's this for a definition of a true business:  A commercial, profitable enterprise that works - without the owner!

Productivity Tip: Multitasking Is A Lie

Productivity Tip: Multitasking Is A Lie's picture
by Ely Delaney (Aug 16, 2010)

In the business world, everyone is obsessed with multitasking. We even pride ourselves on how many projects we can work on at a time.

We'll, I just finished a great book by Dave Crenshaw called The Myth of Multitasking: How "Doing It All" Gets Nothing Done and I have to say it's one of the best books I have ever read.

Blogging: As easy as 1, 2, 3

Blogging: As easy as 1, 2, 3's picture
by Amanda Collins (Aug 13, 2010)

Yesterday, I gave a presentation on blogging for businesses. It's a presentation I've given before, and I've blogged about the topic on my Web site as well. I figured this might be a good time to revisit the topic, since blogging seems to be more en vogue than ever before. It's a way to build traffic, position yourself as an expert, and create a better SEO campaign.

But it all begins with a strategy—which most people don't seem to have.

Eleven Steps to Effective Relationships Through Networking

Eleven Steps to Effective Relationships Through Networking's picture
by David Cooke (Aug 13, 2010)

The problem with behaviors at networking events, is that there is too much selling going on.  Instead of simply looking to meet interesting people, there is this annoying sales pressure around building shallow connections that will lead to customers fast.  You have heard this time and again, that just does not work in today’s environment.

Gone Fishing, For 250K!

Gone Fishing, For 250K!'s picture
by Jennifer Jackson (JJ) (Aug 12, 2010)

My dad has a wooden painted sign in my parent’s foyer that says “Gone Fishing!”  I bet it would surprise him to know how many women, especially breast cancer victims and survivors that carry that same message with them…

Making the Most of Mobile Marketing

Making the Most of Mobile Marketing's picture
by Justin McGill (Aug 12, 2010)

A recent comment left by a reader of my blog asked that I put together something more direct about mobile marketing. I figured it would be a good topic to cover because I am a big believer in mobile marketing. In fact, I recently took ownership in a small start up called DrinkersList. It's a bar marketing platform that has evolved into a fully integrated mobile, email, and social media marketing solution for bars and restaurants.

Job Opportunity: Financial Advisor - Scottsdale, Arizona

Job Opportunity: Financial Advisor - Scottsdale, Arizona's picture
by Mitra Khamedoost (Aug 11, 2010)

A rich heritage and a shared culture are the foundations of a successful business... and this company has both. Their heritage is their grounding – spanning over a century; their culture is their unwavering commitment to integrity, teamwork and innovation with laser-focus attention on our clients

Networking Phoenix Charities - Genesis...

Networking Phoenix Charities - Genesis...'s picture
by Jennifer Jackson (JJ) (Aug 9, 2010)

I am more than thrilled to be a part of NetworkingPhoenix.com and especially to be in charge of Networking Phoenix Charities! We’re in the broad stroke stages of bringing this new branch of NP to light but it’s going to be an amazing adventure and we’re excited to give local charities a voice and help bring awareness to our community.

I’ve been asked to tell a bit about myself so please feel free to read my bio and in the interim. Well, I’m like an onion in many ways my friend, so let’s do one layer at a time. I’ll start with the basics…

Making The Most Of Any Networking Event

Making The Most Of Any Networking Event's picture
by Ely Delaney (Aug 9, 2010)

If you use networking as a marketing tool for your business (and you should be) you need to make sure that it's an effective use of your time.

I see people all the time that are networking fiends and are running from meeting to meeting but then they turn around and complain that they aren't getting any business. They end up never having time to keep up with their main work.

Create value long after the customer leaves

Create value long after the customer leaves's picture
by Amanda Collins (Aug 6, 2010)

Recently, I got fed up with my big-box bank. The fees are outrageous, and since I know a personal banker through my BNI chapter who specializes in business accounts, I chose to move over to a smaller community bank. If you’ve ever changed banks, you know that it’s a hassle. I thought I had enough money in the account to cover everything outstanding, but I got an e-mail yesterday saying I’d overdrawn the account—leaving me with a pesky $35 overdraft fee. Everything had cleared, so I headed down to the bank to officially close the account and cover the outstanding amount.

Three Ways to Avoid the Price Trap

Three Ways to Avoid the Price Trap's picture
by David Cooke (Aug 5, 2010)

"Everything today comes down to price." I get this a great deal.  When I first interview new clients and their sales teams, one of the first things they want me to clearly understand is that price is very important to their clients.  No kidding.

Community Announcement: Citizens to Honor Our Soldiers At Patriot Day Celebration to Benefit Fighter Country Foundation

Community Announcement: Citizens to Honor Our Soldiers At Patriot Day Celebration to Benefit Fighter Country Foundation's picture
by Mitra Khamedoost (Aug 4, 2010)

In celebration of our heroes, Military and First Responders citizens will gather on Saturday, September 11, 2010 (9-11–10) at the 2nd Annual Patriot Day Celebration hosted by Fumar Cigars benefitting Fighter Country Foundation. The event kicks off at 1 pm at Fumar Cigars, 2010 West Parkside Lane, Phoenix.

3 Things You May Not Know About Customer Experience Leader Zappos.com

3 Things You May Not Know About Customer Experience Leader Zappos.com's picture
by Norma Huibregtse (Aug 3, 2010)

I just finished reading Delivering Happiness by Tony Hsieh, CEO of Zappos.com, Inc. As customer experience experts, Zappos.com was established in 1999 and grew to be a $1 billion company in gross revenue in 10 years.  I often refer to Zappos.com when I speak about the customer experience because they get it.  They have built a company that is a perfect example of how to sustain growth in business by focusing on these three key areas:

Mentally "Checking Out" When You Hear the Word "Script" is Killing Your Business...

Mentally "Checking Out" When You Hear the Word "Script" is Killing Your Business...'s picture
by Bill Stack (Aug 1, 2010)

How to Use Scripts to Ensure Consistency in Customer Service

Is your first reaction like that of my clients - scripting doesn’t work, scripting is too artificial, scripting doesn’t take into account different personalities? I’ve heard just about every excuse as to why scripts won’t work; but, as I wean my clients onto the idea and they see their bottom line increasing, converts are made. Here’s how to get started.

The four main areas to consider when writing a script are:

You Are Never too Busy to Be Polite to Voice Mailers

You Are Never too Busy to Be Polite to Voice Mailers's picture
by David Cooke (Jul 29, 2010)

Everyone is busy, everyone is simply doing their job and you are certainly no more important or special than me.  Quit being rude, arrogant, or disrespectful when it comes to phone etiquette.  Whew!  I am glad I got that off my chest.

Fearlessness is a gift, because where it exists, all things are possible

Fearlessness is a gift, because where it exists, all things are possible's picture
by Gelie Akhenblit (Jul 29, 2010)

By 25 it appeared that I had it all. I had the high paying corperate career I'd always wanted, was a home owner and happily engaged to my fiancée. I was also bored out of my mind.

Productivity Tips: How To Stop Wasting Time Web Surfing

Productivity Tips: How To Stop Wasting Time Web Surfing's picture
by Ely Delaney (Jul 28, 2010)

With the Internet being our number one source for information in today's world it's a great tool to research, buying stuff online and getting all our news. But, how often do you find yourself starting out researching for something and then find yourself hours later wondering what happened and how you got to that YouTube Video of the talking dog?

Well, while the Internet is an amazing resource for information on anything you might want, how can you quickly keep easy access to the information you want, and keep out the information you don't?

Job Opportunity: .NET Developer Level III

Job Opportunity: .NET Developer Level III's picture
by Mitra Khamedoost (Jul 27, 2010)

Job Purpose:

The .NET Developer is part of a fast paced, project driven team responsible for designing, developing, and unit testing functionality. As a .NET Developer Level III, you assume ownership over discreet functionality (slices of an application) and are encouraged to exercise your creativity and analytical skills to solve real world problems per a set of well-defined requirements. The successful candidate will possess a compelling blend of passion, optimism, and skill related to software engineering.

Duties:

Don't Ever Get Too Busy

Don't Ever Get Too Busy's picture
by Sally Liddicoat (Jul 27, 2010)

If you are like most business professionals, you are pulled in many directions on a daily basis. Sometimes even more often. It is easy to get bogged down in the mundane tasks necessary to keep your business moving forward. BEWARE!

Although business must get done, be careful to not get so busy that you lose focus on what’s important – and in case you didn’t know, it’s people and relationships. I attended a luncheon/conference and heard Sharon Lechter, co-author of Rich Dad Poor Dad, say “Focus on your people more than your profits”.

Can Your People Do it the Same Way You Do?

Can Your People Do it the Same Way You Do?'s picture
by Bill Stack (Jul 25, 2010)

Can Your People Do it the Same Way You Do?

-- Systems are your way of empowering your team to do large parts of your job just as if you were doing it personally. They can reduce your hours and stress by getting average people to do a great job…sound fantastic? Well, it is easy once you know a couple of tricks…

Three ‘Tricks of the Trade’ for Creating Systems

1. Work until it becomes simple

Community Announcement: Volunteering made easy! Check out PhoenixVolunteers.org

Community Announcement: Volunteering made easy! Check out PhoenixVolunteers.org's picture
by Mitra Khamedoost (Jul 22, 2010)

Phoenix Volunteers supports various non-profit organizations in the Valley by organizing local volunteer opportunities, making iteasy for busy people in the community to volunteer their time.

Through an easy-to-use website, Phoenix Volunteers helpsArizonans find local charities that need their help. We offer avariety of events and organizations to choose from and make itsimple for people to sign up and make a difference in theircommunity

Creating a Viral Marketing Campaign

Creating a Viral Marketing Campaign's picture
by Justin McGill (Jul 21, 2010)

The term viral marketing, though sometimes negatively viewed as cousin to the evil computer virus, has created its own niche on the online marketing world. At its core, viral marketing simply means creating a marketing idea that viewers will pass along to their friends and contacts, creating far-reaching potential for exposure. By taking advantage of social networks and media, businesses can spread their message using word of mouth with the goal of reaching far more viewers than possible otherwise.

Creating a Viral Message

Writing a great cover letter

Writing a great cover letter's picture
by Amanda Collins (Jul 21, 2010)

What are the components needed in a cover letter? Wait, before we get that far, do you even NEED a cover letter? So many people have heard that hiring authorities never even read the cover letter, so they think that they needn’t bother to spend the time to write one. I beg to differ. Would you just walk up to someone and start telling them about yourself without an introduction? If you think of your cover letter as a handshake, it may make more sense to always include one.

Job Opportunity: Chief Executive - Business Coach

Job Opportunity: Chief Executive - Business Coach's picture
by Mitra Khamedoost (Jul 20, 2010)

Senior Business Executives (CEOs, COOs, Presidents, and Founders)

Are you ready to be “a leader of leaders?”  If so, you may have found your calling.

Job Opportunity: Information Technology Sales

Job Opportunity: Information Technology Sales's picture
by Mitra Khamedoost (Jul 20, 2010)

This Information Technology Sales position is an excellent opportunity for career growth. We offer short commute times, spectacular commissions, a positive work atmosphere, and special incentives, gifts, and other rewards for your excellent performance. We are a growing company with lots of energy, a niche market, one of the best reputations in our field, and customers around the globe. This is a full time opportunity in Information Technology software sales and service. Our company is located in Chandler Arizona, and the position requires physical presence in the office.

What Can You Get Done In 10 Minutes?

What Can You Get Done In 10 Minutes?'s picture
by Ely Delaney (Jul 19, 2010)

Do you ever get stuck between meetings and only have a few minutes before your next meeting? What about while you are waiting in the doctor's office or waiting for your coffee at Starbuck's. Every feel like those minutes are wasted just waiting for others?

Well they don't have to be a complete waste.

Here's a few quick and easy things you can do to take advantage of that time and get and be more productive.

Maintaining Your Business Plan

Maintaining Your Business Plan's picture
by Amanda Collins (Jul 19, 2010)

It seems that most business owners and entrepreneurs don't have a written business plan. I know I don't. But that doesn't mean I don't have a plan for the business and goals I want to achieve. A legitimate business plan is needed to secure financing for the business, but most résumé writers have such low overhead that they don't have to worry about that. However, even if you never commit a real plan to paper, you should have a bit of an outline of your direction in your head.

Create goals

What Do Women Want

What Do Women Want's picture
by Sally Liddicoat (Jul 19, 2010)

While this question has stumped many men for years, it’s something that as a business owner you need to know. Although women may represent half of the total consumer market, they do make or influence the majority of all purchasing decisions.

Community Announcement: Support the Valley Fever Walk - Bring your dog and walk for the cure!

Community Announcement: Support the Valley Fever Walk - Bring your dog and walk for the cure!'s picture
by Mitra Khamedoost (Jul 19, 2010)

Support the Valley Fever Walk on Sunday, November 7, 2010 at the University of Arizona Medical School, 550 E. Van Buren,Phoenix.

The next empires will be the empires of the mind. Winston Churchill

The next empires will be the empires of the mind. Winston Churchill's picture
by Bill Stack (Jul 18, 2010)

Speaking in a university setting following the end of World War II, Churchill, somewhat prophetically, predicted that with the collapse of some of the world’s military and political empires, the world was entering a new phase.  This new phase, he foretold, would be one where creativity, innovation, ingenuity and personal initiative would rule the day.

 

If your meeting is before 9 am...

If your meeting is before 9 am...'s picture
by Amanda Collins (Jul 15, 2010)

If you're an avid networker in the Phoenix Valley, you know that many events occur early in the morning. I think the earliest I've been expected to be anywhere has been 7 am, which is pretty early. I'm always UP by then, but getting out and TO somewhere so early in the morning can be a bit of a challenge.

More Customer Sales - Mid-Summer's Dream

More Customer Sales - Mid-Summer's Dream's picture
by Norma Huibregtse (Jul 15, 2010)

I've heard from several small business owners about the lack of customer sales recently.  Many of them just want a magic bullet to get them through the rest of the summer.  I thought about it and wanted to share 4 take-action-now tactics to get customer sales by reaching out to your customers and to people who can lead you to more.

1) Contact your Customers

Productivity Tools: Never Miss Another Word Again

Productivity Tools: Never Miss Another Word Again's picture
by Ely Delaney (Jul 14, 2010)

It doesn't matter if it's a prospect meeting, company brainstorming session or a conference with your one of your biggest mentors, we never can remember everything that is said.

I have one tool that will keep your notes not only up to date but also backed up with audio in case you missed something.

Its called the Livescribe Pulse and I have to say this thing is one of the best must have productivity tools I have ever seen.

Job Opportunity: Account Manager Position in Phoenix

Job Opportunity: Account Manager Position in Phoenix's picture
by Mitra Khamedoost (Jul 14, 2010)

National leader in the electronic payments industry is currently looking for qualified Account Managers to join a progressive organization selling merchant processing services in multiple markets across the US. A successful track record selling in a B2B environment required. In this outside sales position, you will assist businesses with their merchant services needs, focusing on cold calling, partner customers and other prospects. You will conduct lead-generating activities through partner building, memberships in civic organizations and business groups.

Why Your Business Needs a Social Media Strategy

Why Your Business Needs a Social Media Strategy's picture
by Justin McGill (Jul 14, 2010)

Social media has become the new bandwagon for businesses hoping to generate new sales leads. If you don’t have a Facebook page and a Twitter account, you may as well not exist in the minds of a large portion of your intended audience. For many, it’s just not worth the trouble of having to visit individual sites to check out sales promotions and blog posts. Instead, they want to hop on Facebook and see all the latest news collected neatly for them in their inboxes. But social media isn’t just convenient for consumers.

Simple Appreciation Goes A Long Way

Simple Appreciation Goes A Long Way's picture
by Sally Liddicoat (Jul 14, 2010)

Surely you have received the same lesson that everyone is taught early in life. Mom is close by. Somebody gives you a treat or does something nice and you hear the ever familiar words, “What do we say?”. Although mom’s voice and tone most likely changed a bit as you grew from two to twelve and beyond, the message is still the same “Don’t forget to say thank you”.

Community Announcement: Be sure to sign up for the Pop Warner Golf Tournament Fundraiser

Community Announcement: Be sure to sign up for the Pop Warner Golf Tournament Fundraiser's picture
by Mitra Khamedoost (Jul 13, 2010)

Attention Golf Enthusiasts! Join us for a Golf Tournament benefiting The Northeast Association of Pop Warner Competitive Cheer Squad! This is a group of hard working, dedicated girls ages 11 to 15 who are working to attain their highest goal of National Champions!!

Location:
Seville Golf & Country Club; 6683 S Clubhouse Drive; Gilbert AZ 85298

Date:
August 6, 2010

It's easy!

It's easy!'s picture
by Bill Stack (Jul 12, 2010)

Or at least it's easier, in the long run, than what you are currently doing IN your business.

Job Posting: FT Payroll Benefits Administrator in Phoenix

Job Posting: FT Payroll Benefits Administrator in Phoenix's picture
by Wendy Kenney (Jul 11, 2010)

Payroll & Benefits Administrator

Location:  North Central Phoenix

Salary Range:  $50,000.00 to $60,000.00

Contact:  Krisanne Elsner, Southwest Recruiting Services (480) 657-8638

Summary of responsibilities:  Administration of all payroll and benefits.

Qualifications:

What Google's New Change Means for Your Business

What Google's New Change Means for Your Business's picture
by Wendy Kenney (Jul 11, 2010)

Just last month Google announced the completion of their new web indexing system called Caffeine.

According to Google,

Maximize your networking

Maximize your networking's picture
by Amanda Collins (Jul 9, 2010)

Did you happen to read Liz Ryan’s article this week in The Huffington Post, “That’s Definitely Not Networking”?

Making Money Through Social Media

Making Money Through Social Media's picture
by David Cooke (Jul 9, 2010)

Whenever I make a presentation on social media, the inevitable question is "how can I make money through my social media activities?"  Unless you are directly selling an on-line product in an e-commerce model, the direct and honest answer is "you can't."

Social media is a tool and a resource that provides you an opportunity to:

Online Reputation Management and Monitoring

Online Reputation Management and Monitoring's picture
by Justin McGill (Jul 7, 2010)

In today’s business world, it can be very easy to ruin a company’s reputation. Sometimes all it takes is one scandal, but sometimes all it takes is one slanderous comment. That is why it is even more important than ever that companies focus on online reputation management.

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