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Justin's SEO Blog

Top 10 Reasons SEO Can Benefit Any Business

Submitted by JustinMcGill on Thu, 03/11/2010 - 8:37am.

Obviously I am a big proponent of SEO and it's benefits to a business. I built my business around this belief! I am regularly asked, "How can that SEO mumbo jumbo do anything for me??" With so many reasons, I almost never have to give the same answer twice. Most of the time I am using responses from this list.

So just how exactly can SEO benefit you? Without further ado, here are the top ten reasons to use SEO to market your business:

#10 - Approximately 250 millions searches are performed per day on Google alone.

Questions to Ask Your Prospective SEO Service Provider

Submitted by JustinMcGill on Thu, 03/04/2010 - 11:31am.

It seems I am running into more and more people who have been burned by bad SEO firms. Now, as I previously discussed, there are certainly plenty of bad SEO people to watch out for. However, you can do yourself a huge favor by preparing some questions for your prospective SEO providers. This will allow you to gauge how knowledgeable they truly are on the subject, and give you a better feel for what to expect.

Social Media Impact of Google Buzz

Submitted by JustinMcGill on Thu, 02/25/2010 - 12:32pm.

Despite the fact that it’s only been online for about two weeks, Google Buzz has already created a stir among both users and competitors. Because it’s tied directly into user G-mail accounts, Buzz already has more members than Twitter, including many who were not yet part of the social media scene.

How Many Keywords Should You Optimize For?

Submitted by JustinMcGill on Thu, 02/18/2010 - 8:07am.

This post was written over at Noble Samurai and touches on a topic that I am asked regularly. With their permission, I am re-posting this here as it is a very relevant topic in today's web marketing world.

Small Business Marketing Trends for 2010

Submitted by JustinMcGill on Thu, 02/11/2010 - 11:46am.

Small businesses need to make the most of every advertising dollar. Understanding what marketing trends will be most successful in 2010 can help your business soar above the competition, while ignoring those trends could leave you floundering.

Developing a Basic Social Media Strategy

Submitted by JustinMcGill on Thu, 02/04/2010 - 1:49pm.

Facebook, Twitter, LinkedIn—these are names that have become buzzwords not only among consumers but also among business marketers. In today’s online marketing environment, companies that have not developed a viable social marketing strategy fall leagues behind their social media savvy competitors. Now is the time to develop and implement a social media marketing strategy that will put your name in front of audiences and help increase not only brand recognition and loyalty, but also trust.

An Introduction to Latent Semantic Indexing (LSI)

Submitted by JustinMcGill on Thu, 01/28/2010 - 9:05am.

In the early days of the internet, search engines ranked websites based upon simple keyword density. Sites that contained higher percentages of a given keyword appeared higher on the search engine rankings than sites that had fewer incidences of that word. The problem with this method, however, was that it allowed website builders to stuff their sites with keywords in order to achieve a high ranking while providing low quality content.