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Justin's SEO Blog

Facebook Ventures into Geo Location with Facebook Places

Facebook recently announced their newest addition, Facebook Places. Facebook Places is an application that allows users to tag their location or “check in” and create a trail of their locations throughout the day. This application will show users what their friends are doing and where they are. Facebook Places can be accessed from a cell phone and, as always, comments can be made on these location posts.

Steps to a Successful Online Product Launch

My Company, SEORCHERS, is launching a new web developer product this coming Monday. We are going through great lengths to ensure the launch goes smoothly and effectively. This includes several hours of my own time doing research for product launches. I have taken tons of pages of notes, and compiled a total launch strategy for our Small Business Web Design product and would like to provide an overview for those of you in a similar situation.

Making the Most of Mobile Marketing

A recent comment left by a reader of my blog asked that I put together something more direct about mobile marketing. I figured it would be a good topic to cover because I am a big believer in mobile marketing. In fact, I recently took ownership in a small start up called DrinkersList. It's a bar marketing platform that has evolved into a fully integrated mobile, email, and social media marketing solution for bars and restaurants.

Creating a Viral Marketing Campaign

The term viral marketing, though sometimes negatively viewed as cousin to the evil computer virus, has created its own niche on the online marketing world. At its core, viral marketing simply means creating a marketing idea that viewers will pass along to their friends and contacts, creating far-reaching potential for exposure. By taking advantage of social networks and media, businesses can spread their message using word of mouth with the goal of reaching far more viewers than possible otherwise.

Creating a Viral Message

Why Your Business Needs a Social Media Strategy

Social media has become the new bandwagon for businesses hoping to generate new sales leads. If you don’t have a Facebook page and a Twitter account, you may as well not exist in the minds of a large portion of your intended audience. For many, it’s just not worth the trouble of having to visit individual sites to check out sales promotions and blog posts. Instead, they want to hop on Facebook and see all the latest news collected neatly for them in their inboxes. But social media isn’t just convenient for consumers.

Online Reputation Management and Monitoring

In today’s business world, it can be very easy to ruin a company’s reputation. Sometimes all it takes is one scandal, but sometimes all it takes is one slanderous comment. That is why it is even more important than ever that companies focus on online reputation management.

Selling Products? Use Product Reviews to Increase Conversions!

Favorable product reviews are very important in order to have a successful business. Today’s consumers are not stupid, and they are tired of wasting money on useless products. They realize that businesses often do not live up to their advertising claims. So instead of listening to the ads that they see around them, more and more consumers are turning to product and service reviews on the internet to help them decide what they will buy.

Google Caffeine Review: The Future of Search

Google first noticed that it had a speed problem back in 2001, when immediate news about the September 11th attacks could not be found on the search engine. In those days Google updated its index only once every 30 days, making it impossible for searchers to find current news. The realization of the magnitude of this problem spurred the creation first of Google News (which quickly became a household name), and now Google Caffeine, an application that updates the Google index every few seconds.

What Makes a Call to Action Effective?

One of the most common mistakes made by web designers is the failure to present a clear call to action to viewers. A call to action asks the viewer to act on what he has seen or read and shows him how to do so. Your website may have excellent design, content, and graphics and it may be SEO optimized to draw in the greatest number of viewers, but without a clear call to action, your hard work will not produce the results you’re looking for. Pay attention to these aspects when creating your call to action:

Online Video Marketing for Businesses

Online video marketing is one of the most effective and efficient ways to distribute your message to a wide audience without breaking your advertising budget. As the average web user’s attention span gets shorter and shorter, fewer people take the time to read long articles or pages full of text. Those same users, however, will easily spend one to two minutes watching a video that discusses the topic that interests them.

Location Based Services: The Future of Online Marketing

Location based searches have changed the playing field for social media marketing and mobile marketing. The ability to tailor ads and search results to a user’s current location vastly increases response rates, meaning that companies receive greater ROI and that they can better understand their customer base, providing services that cater to the target audience’s needs and wants.

Beyond eBay: 50 Niche Sites to Sell Your Stuff Online

This post is re-posted with permission from one of my readers, Suzanne Smith, but felt it was relevant and something most people here at NetworkingPhoenix.com could find useful.

Spring cleaning haunts pack-rats, neat freaks, moms and kids alike. After cleaning out all of your unwanted junk, what do you do with it? Make a couple of bucks by reselling your unwanted goods on online auction sites or marketplaces.